Business Branding Session: Knowing your WHO

Who is paying you money?

Before you can even think to build a Brand that can help your business grow, you need to understand that your growth is completely dependent on one thing - your customers.

Branding is all about building something that connects with the right people, in the right way. But to be able to do this, you need to know exactly who these people are.

This session will be all about how to understand who your ideal customers are, what they care about, what you are solving for them, and where they exist. Because only when you know the answer to these questions can you start to build a Brand that the right people truly care about.